FRACTIONAL CMO · BEAUTY, WELLNESS & FASHION

Become the obvious choice.

Beauty, wellness, and fashion brands come to us to launch on TikTok Shop, win the search on Amazon, and turn Shopify into a store that converts the traffic it already pays for. We build the AI systems around your business so you scale faster than headcount allows.

WORK WITH JESSICA
#1Category on Amazon $25M+Revenue Influenced 3:1Blended ROAS 15+Ecom Brands Scaled #1Category on Amazon $25M+Revenue Influenced 3:1Blended ROAS 15+Ecom Brands Scaled

Strategy that turns into revenue.

We work with funded DTC brands to sharpen the positioning, build the channel strategy, and put the systems in place that turn a good product into the one people choose.

Senior marketing leadership and AI-powered execution, moving at the speed your round demands.

EXPLORE PACKAGES

TIK TOK SHOP

Launch where demand starts

Creator strategy, shop setup, and content built for sell-through. We launch the shop, brief the creators, and build the content engine that turns views into orders.

AMAZON

Win the category search

Listings, advertising, and Subscribe and Save built to rank and repeat. We took a plant milk to number one in its category and know what holds a position there.

SHOPIFY

Convert the traffic you pay for

Storefront, merchandising, and conversion work built around how a beauty or wellness buyer decides, so the traffic you already pay for turns into revenue.

Ready to scale smarter?

Take the AI Readiness Quiz to uncover the fastest opportunities to streamline your marketing, strengthen your storefront, and grow your beauty or wellness brand with confidence.

Let’s figure out what’s holding growth back.

One conversation can bring a lot of clarity.

Bring me the challenge, the goal, or the opportunity. We’ll look at where you are, what’s getting in the way, and where to focus next.

A person writing in a black notebook amid scattered papers, charts, and graphs on a wooden table, with a laptop displaying an e-commerce dashboard, a smartphone, a pen, and a coffee mug nearby.